The third property associated with the Ranch is the Global Worldwide International (GWI) Research Labs — the remains of a secretive operation run by founder Preston Firestone IV.
For many years, GWI was known for taking on projects of minimal complexity and little public acclaim. Anywhere they went, that’s where they were.
Current back-channel, closed-door, unexposed, super-secret ventures can only be disguised as:
- Ice Mining
- The Marshmallow Factory
- The Cheesery
- Vulture Labs
GWI’s research has been hailed by critics and fans alike as, “impractical,” “useless,” “uncreative,” and “pedestrian.” Outside the Institute’s anachronistic pursuits, GWI manages the Ranch property.